Menu

TOMS | One For One™
WEB | ADVERTISING

I was invited to work at TOMS corporate headquarters to create email templates and web ads to communicate the launch of TOMS Eyewear.

CLIENT BRIEF
The TOMS One for One movement began in 2006. The giving company had just released a new line of Eyewear for 2012, pledging the same as they did for shoes: buy a pair of glasses, give someone the eyecare they need.

THE SOLUTION

Along with two other freelancers, I spent a few weeks with the marketing team helping them complete a back log of advertising work that needed to be pushed out to advertising and communication channels.

THE RESULT

We landed on dozens of designs for web, mobile, and advertising outlets, in unisex layouts, creating simple animations and clear calls to action. Below are a few designs that were used during the launch.

PROJECT DETAILS

Client
TOMS®

Designers
Phillip Rubio

Photographer
larm rmah

Outlets
Email, Google ads, Web, Mobile

Skill Sets Used
Web Design, Email, Copywriting, Marketing, Advertising

NEXT PROJECT >

Zito Hat Co.